The Multi Utility vehicle segment is to bloom with the new entrants in the form of India’s top players Maruti Suzuki, Skoda and Tata Motors. These were in display in the Delhi Auto Expo.The move comes in the wake of unprecedented growth in this segment in which Toyota’s Innova and M&M’s Xylo dominate and are not in a position to clear the backlog the demand. Innova is making a wait for three months while Xylo comes after two months, whereas Tata plans to make Aria in a bigger space at 4.85mt length with comfortable seating for 7 adults in addition to cargo space.
This is an ideal timing for these companies amidst the growth rate being more every month at 41% (1.5 lakh units constituting 10% of the nation’s car market) To start with, Tata Motors is introducing its Tata Aria based on the Xover and is expected to roll down by the year end. Skoda will come out with its Roomster in 2011 and Maruti is aiming to deliver as usual on low priced version at Rs3 lakhs. In the car market, this cross over breed comes in between smaller hatchbacks and large SUVs designing them on sporty performance and luxury comforts. The Dy Manager of Toyota said that the MUV segment is getting hot since the major chunk is diverted to small cars.
The response to this MUV is eluded to the financial stability and high aspiration among the potential customers that make them to afford Rs6 – 11 lakhs. This costs reasonable than a SUV at Rs8-25 lakhs and the mixed preference among the rural and urban customers made MUV to rise high. Further, MUVs extend good support for commercial operations and this is one among the best reasons for its growth. The industry analysts see further growth in this MUV sector as a result of global economy revival and customers’ choice to prefer this crossover. To be surprise, VW is also set to enter this segment on Suzuki SX4 platform during next
year.
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